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Giana M. Eckhardt


geckhardt@suffolk.edu
Giana M. Eckhardt is an associate professor of marketing at Suffolk University in Boston. She has published widely on global branding and consumer behavior in academic journals and books.

Focus: Business, Culture, Ethics, Globalization, United States, Americas

Link: http://www.suffolk.edu/business/10090.html

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Last Updated: Mar 24, 2011

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