Founding partner and executive chairman of Volans (2008 to date), also co-founder of SustainAbility (1987–2008, where he remains a non-executive member of the board) and of Environmental Data Services (ENDS, 1978), John Elkington is a world authority on corporate responsibility and sustainable development. In 2004, BusinessWeek described him as "a dean of the corporate responsibility movement for three decades." His first involvement in the field: raising money for the newly formed World Wildlife Fund (WWF) in 1961, aged 11.
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Last Updated: Jun 05, 2012